When first starting to sell beef direct to consumer, many ranchers begin with friends and family. This requires customers to make separate payments for livestock to the ranch and for cutting services to the butcher. Setting price for value can be tricky.
Online tools that can simplify the entire process and manage your customers, allow easy messages and marketing, track their purchases and pick-ups, and simplify your pricing to ensure solid profits for the ranch based on the best cuts of meat. And they will grow with you as your direct-to-market business expands.
Working with small & medium-sized meat processors to compete with the big guys and engage local producers with source information consumers value.
Connecting you direct to eco-minded consumers and improving profits from nutritious beef and support sustainable ranching as a way of life.
Assisting your ranch with solutions to manage your operations and connect your excellent grazing practices and herd strengths to your local market.
Our tools track cattle to ensure healthy lifecycle, reduce losses, tie to parentage, and monetize public land grazing practices across the beef value chain.
Ranchers and Processors need digital solutions for private stores and digital food hubs that keep your customers, inventory, orders, and payments in sync.
Ranchers work hard to keep their herds healthy and their land in good shape. We help you connect to regional marketing opportunities that value this work and plug-into existing food supply chains.
Nikki brings direct experience with ranch operations as joint owner of a seven-generation working ranch that runs Black Angus cross cattle in Utah and Idaho. She is the Region VI Director of the American National Cattlewomen, former President of the Utah CattleWomen , and former Vice Chair on the Utah Beef Council. Nikki completed a B.S. from Utah State University in Biology/Public Health.
With 20+ years leadership launching new products and businesses for Fortune 500 firms in highly regulated industries including healthcare, satellite TV, and state and local government, Kristine is certified in Agile and as a PMI Project Management Professional. She received a B.A. from Bryn Mawr College in Anthropology and completed MIT’s 2018 certificate in Artificial Intelligence and Business Strategy.
We look forward to working with you!